Cars 2: World Grand Prix board game

Wild idea:
Working alongside Disney, we adapted all the fun and craziness of the movie into a family friendly board game.

Area:
Toys and Games

Client:
Disney/Crown & Andrews

Details:

Working alongside Disney, we adapted all the fun and craziness of the movie into a family friendly board game. It was an interesting experience working with content embargoes and not being allowed to reveal certain aspects of characters, even in pre-sale packaging. We weren’t even allowed to know all aspects of the plot!